Food Safety Concerns Propel Growth In Aseptic Packaging Market
By Isaac Fletcher, contributing writer, Food Online
Driven by evolving consumer preferences and emerging economies, the market for aseptic packaging is expected to exhibit strong, continued growth, providing opportunities for market players in various regions
The recent report by Markets and Markets, Aseptic Packaging Market By Type, By Application - Global Trends & Forecast To 2018, shows data indicating that the market for aseptic packaging will be worth $46.8 billion by 2018. In 2012, the market was valued at $27.4 billion and is projected to grow at a healthy compound annual growth rate (CAGR). In 2012, the Asia-Pacific region held the dominant market share, followed by Europe.
Aseptic packaging is the process of filling sterile products in sterile packages or containers. The process, if performed in a completely sterile environment, is intended to eliminate microorganisms and bacteria from food products. This modernized packaging system extends product shelf life and helps manufacturers provide customers with fresher tasting food and beverages. The beverage segment of the food industry has proven to be a primary driver of the aseptic packaging market’s growth.
Global consumer trends, such as preferences toward safer foods and an increased dairy influence, have played a role in the growing aseptic packaging demand. Market growth in emerging economies can be largely attributed to the health and wellness trend that has made better-quality, readily-available food more desired. Additionally, as consumers around the globe gain access to greater disposable income, shopping habits have evolved, further spurring demand for aseptic products that taste fresher and last longer.
Emerging economies are expected to foster further growth in the Asia-Pacific aseptic packaging market. In addition to new demand, the climate conditions in the region, especially in South-East Asian countries, make aseptic packaging more of a necessity when compared to other regions and climates. The Asia-Pacific market is expected to grow with the highest CAGR through 2018. In Eastern Europe, trends in aseptic packaging research and development are triggering the market and will encourage growth in the region. Furthermore, the countries with the highest growth potential are India, China, and Brazil. With research indicating sustained growth in the market, packaging companies like Switzerland’s Tetra Laval and Germany’s Schott AG will continue to see positive effects on their bottom lines.